Memorial .Poperinghe Old Military CemeteryII. M. 7.

Awards & Titles:


Family :

  Alexander was born in Forest Hill, SE London and was the son of Bruce Beveridge Todd, of Taymount, Forest Hill. He married Alice Mary, originally from Dublin in 1902. They had two children, Constance Mary (b.1905) and Bruce Edward (b.1908).

His father was taken into partnership in a wine and spirits family firm that had no line of male descent. Presumably in gratitude, he named his son Alexander Findlater, after the firm's founder from Greenock, and the firm became Findlater, Mackie, Todd & Co Ltd, trading independently until 1968. It survives today within the Waitrose company.

Education & Career :

He was educated at Mill Hill, was captain of cricket and rugby and played as a forward for Old Milhillians against Rosslyn Park in 1889, and 'defected' to Rosslyn Park soon afterwards. He remained a playing member whilst up at Caius, Cambridge, where he won three Blues. He was still playing for Rosslyn Park in 1894/5, but was then selected after his final year at Cambridge for the British Lions tour to South Africa in 1896. He was capped as a Lion before he played for England, for whom he later won two caps in 1900. On his return, he was 'headhunted' by Blackheath, nearer to his family home, and faced his former Rosslyn Park team-mates in 1896. He also captained Kent and played for the Barbarians and Berkshire County at cricket.

Military :

Unit :  1st Battalion The Norfolk Regiment 

Action : The Battle of Neuve Chapelle and subsidiary actions 

Served in the South African War. In 1914 he was commissioned as Lieutenant into The Norfolk Regt (Special Reserve Battalion), at the age of 41. Sent to France in October he was quickly Mentioned in Despatches and gazetted Captain in the 3rd Battalion, attached to the 1st.

Action :


Prior to the Great War, he served in the Boer War 1899-1900 as Squadron Commander of Robert's Horse and Carrington's Horse, where he was wounded at Diamond Hill.

He was shot through the neck whilst in the trenches near Hill 60 in the Ypres salient on 18 April 1915 (the day after returning from leave) and died of his wounds three days later on 21st April 1915. He is buried at Poperinghe Old Military Cemetery.

Neuve Chapelle (10-12 March 1915) was the first planned offensive battle by the BEF in France and achieved limited tactical success but not the expected breakthrough. It highlighted the problem of delay in execution that allowed the defending Germans to regroup, often consequent on small incidents and errors. Having stabilised the situation following the German sweep into France and the counter attack that eventually established static trench warfare on the western front, there was significant pressure on Britain to take a share of the burden from the French (who had without question had born the brunt of the fighting). Although the battle was effectively over by 12th March, the official battle nomenclature included actions in other sectors up to 22 April 1915 including the significant actions at St Eloi and at Hill 60 (Ypres.

Masonic :

TypeLodge Name and No.Province/District :
Mother : Isaac Newton University No. 859 E.C.Cambridgeshire
Joined : Caius No. 3355 E.C. London
Joined : Oxford and Cambridge University No. 1118 E.C. London

29th October 1895
26th March 1895
4th February 1896

Rose to the office of at least Junior Deacon.
Initiated into Isaac Newton University Lodge No 859 in October 1895 whilst studying at Caius College. He subsequently joined Oxford and Cambridge University Lodge No. 1118 on the 18th November 1898 and then a number of years later in 1909 became a founder member of Caius Lodge No. 3355 with a large number of fellow petitioners.

Source :

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Last Updated: 2019-02-20 06:15:59